Pureology EssentialRepair

Pureology EssentialRepair

Pureology Serious Colour Care lets consumers experience
luxurious, reparative daily care and treatments with its EssentialRepair™ system, professional
colour care created for over processed, damaged, fragile and highly-sensitized colour-treated hair.
Each formula includes protein-rich soymilk and a concentrated dose of pure biotin to help fortify and defend against hair damage while maximizing colour retention. Organic botanicals of nurturing olive oil and chamomile restore softness and healthy shine, while the ZeroSulfate shampoo and AntiFadeComplex maximize colour retention.
“Over 57% of U.S. women suffer from split ends, dryness, breakage, and/or frizz,”1 explains Sean Harrington, Senior Director of U.S. Marketing for Pureology. “EssentialRepair brings together sophisticated technology to deliver consistently flawless results while maximizing colour-retention.

The unique ingredients of biotin and soymilk strengthen and fortify hair, seal split ends and help
prevent against future damage leaving hair healthy and colour brilliant.”

EssentialRepair Technology:
• Soymilk: Protein-dense infusion reconstructs, repairs, and strengthens hair.
• Biotin: Pure, nutrient-rich supplement targets damaged hair’s core for inner repair.
• Organic Botanicals:
Chamomile: Provides extra nourishment for increased softness and shine.
Olive Oil: Deeply conditions and hydrates to increase manageability and luster.


“To achieve the best hair repairing results, begin with EssentialRepair Shampoo and
HairCondition,” explains Wendy Belanger, PureOlogy PureArtist. “Apply ColourMax for extra colourprotection against damaging UV exposure. Use InstantRepair for light weight conditioning and toreinforce distressed hair or SplitEndCorrectingTreatment for defense against damage and to sealsplit ends and repair distressed hair. I recommend clients use the RestorativeHairMasque as aweekly treatment to strengthen and rebuild the hair.”

About Pureology
All Pureology formulas offer an industry first: Longer Lasting Hair Colour – GUARANTEED! Formore information and to buy near a Salon near you please visit http://www.pureology.com/. Please note, Pureology products can only be guaranteed authentic when purchased from a salon.

The EssentialRepair system features six products-



EssentialRepair Shampoo: Renew strength and help repair and fortify against damage whileprotecting colour vibrancy with this concentrated and gently cleansing ZeroSulfate® shampoo.$27.00 (10.1oz)
EssentialRepair Hair Condition: Deeply nourish distressed hair, renew moisture, and fortifyagainst damage while protecting colour vibrancy. Intensely strengthens and helps rebuild hair.$27.00 (8.5oz)



EssentialRepair ColourMax: Fortify and help repair distressed hair while delivering extra colourprotection and radiant shine. Lightweight spray contains UV filters to help defend against colourfadingand free radical damage. $22.00 (8.5oz)


EssentialRepair Split End Correcting Treatment: Intensively nourish distressed hair and seal splitends while protecting colour vibrancy. Delivers high-performance thermal protection anddefense against split ends from mid-length to ends. $40.00 (3.2oz)
EssentialRepair InstantRepair: Reinforce distressed hair and fortify against damage whileprotecting colour vibrancy. Lightweight leave-in conditioner renews strength and manageability.$28.00 (8.5oz)


EssentialRepair Restorative Hair Masque: Nourish distressed hair, renew moisture, and fortifyagainst damage while protecting colour vibrancy. Deeply reparative treatment strengthens andhelps rebuild hair. $50.00 (5.2oz)